Project Overview

Ripple worked with Little Greene Paint & Paper on a series of creative window displays across four London stores, celebrating the National Trust wallpaper range with a bold, layered design that brought heritage patterns to the high street.

Project Details

Client:

Little Greene

Location:

London

Sector:

Retail

Services:

Concept & technical design and Manufacturing

Completion:

2021

the challenge

Little Greene’s National Trust wallpaper range tells a story: each design drawn from original patterns found in historic houses, some dating back over 400 years. We were tasked with turning that story into a standout window display that did justice to the history, while grabbing attention from the street.

Our Solutions

Ripple designed a dimensional, multi-layered display that balanced heritage storytelling with visual impact.

Layered Design Approach

We created a triple-layered solution using Foamex board, printed vinyl, and formed plastic to achieve rich visual depth.

Suspended, 3D Window Integration

Fixtures were suspended to create a floating effect, turning the shop window itself into part of the display.

Lightweight & Scalable Build

Each unit was built to be lightweight and easily installed across four different sites with consistent visual impact.

Installation & Launch

Displays were rolled out to Marylebone, Chelsea, Islington and Notting Hill, delivering a bold, elegant visual presence that stood apart from typical high street merchandising.

The displays elevated the storytelling of the National Trust collection while attracting attention from the street. Ripple continues to support Little Greene on wider brand rollouts, from displays to showroom transformations.