Pop-up Shop Design

With enticing and innovative pop-up shop designs, retailers can reinforce their brand awareness and utilise the flexibility that comes with the temporary nature of pop-up stores.

It’s a known fact that well-known brands are more likely to attract customers. Having a recognisable brand can boost the bottom line, as a result of consumer interest and purchases.

So how do you drive both of those? The answer is brand awareness.

Retailing is a highly competitive industry and building brand awareness can become a competitive advantage, differentiating your brand in a sea of competitors.

Consumers appreciate the tangible benefits of a store and it’s harder to stand out as brands invest in their physical spaces. It’s even harder for online retailers to compete when they have no physical retail spaces.
That's where pop-up shops come in.

How pop up's drive sales:

Creates urgency that converts fast
Spotlights hero products for maximum impact
Delivers high-footfall brand visibility
42
%
increase in on-site sales during the first pop-up activation
+
230
%
growth in brand engagement across high-footfall locations
27
%
rise in average purchase value from focused product storytelling
20
+
years creating high-impact retail experiences and temporary environments

Who We Work With

Pop-up shops are temporary retail formats designed for strategic marketing and sales initiatives. Also known as flash retailing, these curated experiences are powerful tools for launching products, testing markets, or driving brand awareness.

Whether it’s launching a high-impact brand activation, building a short-term retail presence, or transforming flexible spaces for product drops, our designers focus on creating pop-up experiences that actually convert.

Our team delivers bespoke pop-up builds across a wide range of sectors, including (but not limited to):

Fashion and streetwear brands
Beauty, skincare, and wellness launches
Food, drink, and speciality concepts
Tech and mobile product showcases
Lifestyle and homeware pop-up experiences

From single-location activations to nationwide touring pop-ups, we design with flexibility and scalability built in.

View all our case studies

Specialist Pop-up Store Design Services

If you want a nice-looking pop-up, there are plenty of options. If you want a pop-up design that actually drives sales and brand engagement, you need Ripple.

We go beyond temporary layouts and visuals.Our pop-up designers consider the entire customer journey: flow, interaction points, product storytelling, and how to turn footfall into buyers.

Award-winning retail activations for leading UK brands

Strategy-led design rooted in brand experience and shopper behaviour

In-house architects, technical designers, and manufacturing teams

Ripple Case Studies

Alchemy Infuzions Pop-up Shop

Point of Purchase / Retail Design & Manufacture

View Project

BPerfect The Beauty Space

An immersive concept store redefining the beauty retail experience

View Project

Little Greene Wilmslow

A paint paradise crafted by creative design & manufacture.

View Project

Laura Ashley Paint & Paper

Retail / Point of Purchase Design & Manufacture

View Project

The Ripple Pop-up Shop Design Process

1. Understanding Your Objectives

We begin by clarifying the purpose of your pop-up shop. Whether you’re looking to launch a new product, build brand awareness, or trial a new location, we start by understanding your vision.

Pop-up shops usually have a dedicated theme or concept. The design must be attention-grabbing and purposeful in capturing customer traffic.

We’ll help shape the right format — from a classic storefront activation to a mobile or event-based experience.

2. Choosing the Right Format

Not all pop-up shops are the same. We help you determine the most effective type based on your goals and customer journey.

Pop-up shop designs can vary greatly and are frequently determined by the brand’s aims, target audience, and the overall experience they want to deliver.

1. The Classic Pop-up Shop Design: Flexible, adaptable retail spaces — often vacant storefronts — perfect for brand activations or test launches.
2. Freestanding Pop-up Design: Standalone units positioned in shopping centres, events, or high-traffic areas.
3. Travelling Pop-up Design: Modular or mobile pop-ups that move from location to location, ideal for campaigns or roadshows.

3. Design Concept & Creative Direction

This is where we bring your vision to life — combining creativity with customer insight to shape a purposeful space that builds connection.

As pop-up shop designers, we go beyond aesthetics. We want to understand a brand’s essence, values, and target audience to help create a pop-up shop design that will resonate with a customer.

You’ll benefit from:

  • Tailored layouts that reflect your campaign goals and customer journey
  • Interactive features designed to invite participation and engagement
  • On-brand visual styling that helps your pop-up stand out and stay memorable

With thoughtful design, strategic layout, and engaging features, we can create pop-up shops that are storytelling platforms.

4. Customer Experience & Engagement Strategy

We map out the full customer journey — from first glance to final interaction. Pop-up shops are built for exploration, not just transaction.

With an effective pop-up shop design, retailers can bring their customers on a journey from transactional, to the realm of connection and exploration.

In the world of social media, WoM drives awareness. If the consumer has a positive interactive experience and they are prompted to do so, they will likely share their experience on socials.

5. Technical Development & Planning

Once the creative direction is approved, we move into technical development — preparing your design for real-world conditions, from materials to buildability.

The parameters of design with pop-up shops are more fluid and we believe that they offer a means of connection that often traditional retail cannot achieve.

We ensure everything is structurally sound, practical to install, and suited to the chosen location.

6. In-House Manufacture & Delivery

With all elements designed and approved, we move to in-house manufacture. This keeps quality high, lead times tight, and communication seamless.

Ripple has over 40 years of experience in designing and manufacturing captivating retail experiences.

We oversee all production and coordinate delivery, so you're ready for launch — with no surprises.

7. Launch, Learn & Optimise

Once your pop-up goes live, it becomes a living testbed for customer interaction and brand visibility.

Pop-up shops can help gather valuable data on customer demographics and psychographics, allowing brands to test the market before committing to long-term retail.

We help you measure success, capture learnings, and refine your approach for future activations — whether niche or mass-market.

Depending on the goals of your pop-up shop, our approach can vary... your pop-up shop design can be niche-focused or versatile to attract a broader audience. Either way, we ensure a tailored, brand-centric focus.

Planning a pop-up? We’ll help you design, build and launch with impact.

Why Choose Ripple for Your Pop-up Shop?

Everything in house

No outsourcing, no delays. Design, manufacture, and delivery under one roof.

Fully bespoke

No prebuilt systems. Every component is created to fit your space, brand, and customer.

Strategic design

Built around customer psychology, not just visual appeal.

Architectural support

We’ll guide you through planning and structural changes if needed.

Want to visit us in person? Come to our Greater Manchester HQ, meet the team, and walk through our process first-hand.

Book a tour or project consultation

quote open With Ripple, You're Included Throughout The Whole Process. quote close

quote open Everyone I deal with at Ripple has got new and fresh ideas! quote close

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Hayley Travers
Clifton Trade Bathrooms

Pop-up Shop Design FAQs

What types of pop-up shops do you design and build?

We create brand activations, product launches, retail takeovers, touring pop-ups, and short-term stores for fashion, beauty, food and drink, lifestyle, and tech brands.

How long does it take to design and build a pop-up?

Most pop-ups run on tight timelines. Timelines depend on complexity, location, and required manufacturing, however we are able to adapt and suit to customer requirements.

Can you handle the full build, not just the design?

Yes. All manufacturing is handled in-house, which keeps turnaround fast, quality consistent, and installation tightly managed..

Do you help with location logistics or just the design?

We can support with layout planning for the chosen site, technical requirements, access considerations, and installation schedules.

How do you make sure the pop-up drives sales and engagement?

We focus on flow, hero product placement, brand storytelling, visibility from outside, and creating moments that convert browsers into buyers.

Can you scale a pop-up concept across multiple cities or events?

Absolutely. We design modular, repeatable builds that can be transported, reassembled, and rolled out across multiple locations.

Want to know more? Take a look at what our pop-up shop designers have to say…

Ready to create the pop-up shop your audience wants? 

Get a space that delivers real results.