Project Overview

We helped Little Greene create two distinct showrooms in France—revamping their Paris location for more impact and transforming a former boutique in Nice into a light-filled, brand-led retail experience. Every detail was designed to guide customer flow, enhance colour consultation, and elevate the showroom experience.

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Project Details

Client:

Little Greene

Location:

Paris & Nice, France

Sector:

Retail

Services:

Concept & technical design, manufacturing and installation

Completion:

2025

the challenge

Little Greene is a long-standing and valued client, known for beautifully crafted paints and wallpapers. So when they asked us to support their growing presence in France, of course we were in. The project covered two very different spaces: a brand-new boutique showroom in Nice, and a strategic revamp in Paris. Both needed to reflect the Little Greene brand while delivering a showroom experience that worked visually, functionally, and commercially.

The Paris showroom was already trading, but it needed more impact inside and out. In Nice, we were starting from a blank canvas, converting a former fashion boutique into a fully branded space.

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Our Solutions

Ripple delivered customer-first design solutions that elevated both showroom experiences while staying true to the Little Greene brand.

Immersive Customer Journey Mapping

We visited both sites to understand how light moved, how people would flow through the spaces, and where bottlenecks might occur - measuring, mapping, and planning every detail through the lens of customer experience.

Tailored Display and Layout Strategy

In Paris, we pulled the signature colour cube wall into the window to grab attention from the street, redesigned the interior with a full-scale chip wall, wallpaper selectors, and colour mixing equipment. In Nice, we scaled key displays to fit the space and installed a skylight above the consultation table to anchor the room and support guided selling.

Retail-Ready, Scalable Design

Each showroom was designed to guide exploration and boost consultation. The Paris layout supports interaction and flow, while the Nice space feels curated, open, and welcoming - ready to support confident conversations and colour coordination.

Installation & Launch

Both showrooms now actively guide how customers explore, compare, and decide. In Paris, the refreshed layout and window display pull people in and make browsing easier. In Nice, the compact setup feels open and intuitive. The showroom teams are equipped to advise and help customers feel confident in their choices.

We continue to produce and supply Little Greene’s paint and wallpaper libraries as they roll out across retail partners in the UK, Europe, and North America. And we’re always on hand to support new locations, wherever the next step takes them.

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