Designed & Engineered Visual Merchandising Solutions
Boots "Star Gift"

Boots “Star Gift”

When Boots came to Ripple with their first brief, at the outset it seemed like a mission impossible – design and supply a display aid to promote a Christmas “Star Gift” in 300 stores with a 2 week lead in. However, always having an appetite for a challenge, the Ripple design team dropped onto it straightaway, had a concept approved within a couple of days, had engaged a vacuum forming partner within the week and had started production the following week. The result was a successful roll out – on brief, on time and on budget, and with the thanks of the Boots category management as it gave the sales of the product a real boost in the lead in to the crucial Christmas trading period.